The "Buy Malaysian Campaign" logo reflects the unique strength and nationalistic spirit of our member companies and has given us a significant competitive edge in terms of identity and recognition amongst consumers.

NIAM has continuously promoted the "Buy Malaysian Campaign" logo on all our stationery, promotional literature and advertisements, especially the Teras Malaysia and Sihat Malaysia brochures, posters and billboards.

Our Marine Insurance advertisements are also displayed in trade journals and other publications.

The Nation's Growth Is Our Future

Indeed, the logo not only fosters greater national pride but further symbolises the fact that the country's rapid growth was made possible through the people's undeniable support for Malaysian products and services, many of which, like insurance, rank with the best that the world can offer.

A prime manifestation of this is the tremendous growth in areas of sales, service and quality in the provision of life and general assurance products by NIAM's members to the nation's fast developing population over just the last few years.